Friday, 16 October 2015

18. Saul Bass Research Essay

Saul Bass

Saul Bass is known his well known for his designing of film posters and title sequences as a graphic designer and film maker. His career lasted for forty long years and during that period of time he worked with some great filmmakers in Hollywood like Billy Wilder and Alfred Hitchcock. The start of his famous career began with him creating the title sequence for The Man with the Golden Arm by Otto Preminger in 1955, for which he became noticed by other filmmakers. 

For each film title his flair varied. For example with Alfred Hitchcock films he designed similar but unforgettable title sequences using a type of kinetic typography for films such as North by Northwest, Psycho & Vertigo.

His wife Elaine Bass worked alongside him for the majority of his famous career and they made some of the most famous graphic design for film during those forty years. They met while Bass was creating the title sequence for Spartacus in 1960, in which Elaine was directing and they married in 1961. For then after they collaborated for almost every title sequence. The first collaborations they did together were promotional films such as For Here to There for United Airlines in 1964 and The Searching Eye for Eastman Kodak. They had their children Jennifer and Jeffery in 1964 & 1967. But later on in their career during the 60's to the 1980's, they stopped making title sequences and concentrated on film making and their two children.

However near the end of Bass's career, he was uncovered again by Martin Scorsese for whom they together made title sequences for Cape Fear, Casino, Goodfellas & The Age of Innocence. These were his last title sequences of his whole career. 



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